• The Story Behind Against the Tide by Neelima Bushpala

    A year ago, I published my book Against the Tide. At that time, I believed that publishing a book was the final step. What I’ve learned since then is — publishing is just the beginning. Visibility, connection, and relevance shape a book’s journey. This book came from observing people across different phases of life. In…

  • Threads of Insight: Weaving Data, Stories, and Strategy

    If there were a biography about you, what would the title be? Threads of Insight: Weaving Data, Stories, and Strategy” It reflects my analytical mindset, storytelling approach, and strategic thinking, all of which define my professional and personal journey. What about you? If someone wrote a biography about you, what would the title be?

  • The Business of Nostalgia: How Local Candies Like Mango Bite & Melody Stay Relevant

    What’s your favorite candy? For many millennials, classics like Mango Bite, Melody, and Pan Prasadam bring back childhood memories—quick treats from a kirana store, school lunchbox swaps, or that one candy always found at home. But beyond nostalgia, are these candies still thriving in the market? Let’s explore their business and pricing trends. Sales &…